VITRACASH - an upgraded version of Moneybook

 As a heavy user of Moneybook, I monitor the cash flow of my banks in real time every single day, especially while investing in new ventures and starting my own business. Now that the market fit is basically determined, the most feared thing is running out of cash. , When there is no money, it is easy to be undervalued, and you have to accept that it may turn from a unicorn to a lame horse, then starting a business is not so interesting.

So when Arthur saw VITRACASH, which is the upgraded version of the Moneybook as the title said, he knew that the company had a lot of potential.

Now let's also start from the analysis of the new four points, and deeply analyze why Arthur pushes VITRACASH:

1. Pain points:

a. People will use more and more credit cards and debit cards for discounts

-> Reasonable, I used to have three credit cards before, but then I got a Rakuten credit card (no annual fee, so I kept it), and because Line Bank will give Line Points (Arthur took all of them to buy Lan Lan Cat  stickers) , ready to fight with friends at any time), so if you count your fingers like this, you will become five cards, and there will only be more or less.

b. Each card will likely offer different benefits

-> Reasonable, Arthur replaced the Samsung S8 in his hand with Xiaomi 11T Lite yesterday, and asked the mobile phone business in the first sentence: "Which card has the lowest interest rate (preferably zero interest rate), but can have the most installments at the same time? "

c. MasterCard and Visa cards are not available everywhere, and some users expect to use MasterCard and Visa cards overseas

-> Reasonably, China, Russia, Japan and other big countries with large populations and relatively conservative cultures will define and develop their communication and financial systems independently. So not every retail store supports Matercard or VISA, for example, fruit vendors in China, when you go to buy fruit, he/she will only take out the mobile phone and say, "Please use WeChat to pay!" and WeChat payment is currently in Taiwan, and it can only be tied to the Chinese payment system.

2. Solution:

VitraCard develops an APP to issue its own financial card, and this APP will recommend the best payment terms bank card through artificial intelligence algorithm.

Going back to the scene where Arthur bought a Xiaomi mobile phone, Arthur would ask the lady from the mobile phone store to help you find out which bank offers the best discount. Bank's financial card and a CTBC Bank Line Pay card, you have to evaluate which card has more cash rewards and which card has more Line Point rewards. 

At this time, if Arthur has VitraCard's APP to help AI recommend , it can save a lot of time, and Arthur will choose to believe in the artificial intelligence of the APP, which is stronger than his own manual intelligence, because it is purely numerical calculation, AI is absolutely better than human under pure numerical calculation (especially without cross-domain).

3. Competition threshold:

a. Potential user base: There are more than 15,000 users currently on the waiting list, and the current user conversion rate is 95%

b. Transaction Amount:

Active users spend £2,000 per month through the app and cards

Here Arthur wants to share one point, the VitraCard product roadmap, which clearly shows that the team's entrepreneurial logic is very correct:

i. Issuance of physical debit cards

ii. Beta test (external small test)

iii. Open Banking + Public Beta

iv. Balance, that is, how much cash is on the user's account

v. Multiple cash flows and functions (e.g. virtual currency, Paypal, transfer and bill splitting)

4. Team:

- Founder & CEO - Koray Koska: Serial entrepreneur, the first few consecutive entrepreneurial projects are all related to financial technology and cryptocurrency. Regardless of the outcome of the appearance, according to Zhan Yijian's article: "Founders with entrepreneurial failure experience , the next time the odds of becoming a unicorn startup will increase by 1.6 times, and the founders who sell the company at a normal price (without making a profit) will have a 3.3 times greater chance of becoming a unicorn next time.”

- CTO - Gabriel Sperrer: Before founding Vitracash, he had nearly three years of experience as a software engineer. He worked for two companies, and one was obviously in Germany, so he also had overseas experience (or rather, foreign experience, because Austria is close to Germany).

- COO - Florian Winkler is also the Co-Founder of Koray's previous entrepreneurial project, so he also has entrepreneurial experience in the fields of financial technology and cryptocurrency.

Another important point is that these three founders all graduated from the top European university - the Vienna University of Technology. Simply put, they were classmates and started to start businesses together. This kind of team has basically operated smoothly and hardly required a learning curve, thumbs up!

Overall, Arthur thinks that Vitracash is between 4 and 4.5 stars, so he decided to give them 4.25 stars. If you have any ideas, please like, comment and share.

The last but also the most important thing is that Arthur starts to do the experiment of incubating new software ventures from scratch. If you/you want to start a business, you are welcome to private message Arthur, or go to Yuezhi to meet Arthur, because it is possible for you to start with a right person, but the entrepreneurial project is wrong, and Arthur will not be able to make an appointment, but basically he is short-handed and soft-spoken. Go on Yuezhi makes an appointment to meet Arthur. Even if things are messed up, Arthur will still sit for an hour and give homework. This can help to think about how to proceed next.

Finally, at the end, below is the fundraising link for Vitracash, it's the last day, don't miss the good case:

https://pse.is/46fa27